Art Director's Club
2014

93rd Award

The Project

For the 93rd ADC Award, razorfish helped the Art Director Club creating some visual assets for the event.

My Contribution

I have designed the gala ticket for the event, the slides that go behind the presenter, and many collateral advertising material for facebook, instagram, etc. I was also involved in an internal competition for the poster idea. I oversaw the production of final poster (made by I Love Dust), trailer videos and award categories videos. Being part of the team that worked on this project, I then got to attend the award in Miami.

Role
  • Art Director
  • Designer
Technologies
  • Sketch
Credits
  • Toby MagrathDesign Director
  • I Love DustIllustration, Poster Design, Making of Video
  • A Razorfish CollegueMotion Graphic

Gala Tickets

Winning Design Design

Printing the tickets

At Aldine in New York

Final tickets

Alternative ticket design

My favourite

The Poster

Concepted at razorfish and produced by I Love Dust

Trailer Video

Distributed via social media by the ADC before the event.

Making of the poster Video

Distributed via social media by the ADC before the event.

Award Category videos

Produced by a talented motion artist

Print ad

For AdAge and a Brazilian magazine

Instagram Photos

Credit Slates

Used to introduce the speakers and awarded campain at the Gala ceremony

Digital activity

Facebook, instagram, email

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